Our Process

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 Our Psychological Path to Successful Marketing 

 
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Psychological Focus: Personality

Get to know your customers

 
 
 
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Psychological Focus:

Attention

Get Consumer’s Attention

 
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Psychological Focus:

Memory

Get consumers to remember your brand (name)

 
 
 
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Psychological Focus: Perception

Get consumers to think about your brand in a specific way

 
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Psychological Focus:

Social Networks and Social Diffusion

Get consumers to spread the word about your brand

 
 
 
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Psychological Focus:

Cultural Meanings

Insert your brand into cultural trends and rituals

 
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Psychological Focus: Behavioral Economics

Acquire and Retain Customers

 
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